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Art and nature - Digital Presentation of Art and Nature of North Jutland
| Title | Art and nature - Digital Presentation of Art and Nature of North Jutland |
| Aidamount | 1.500.000 |
| Organization | Dafolo Marketing A/S |
| Conclusion | Ingen side valgt |
| Homepage | http://www.lysets-land.dk/ |
| Contact | Hans Sejlund, Journalist, hs@dafolo-marketing.dk |
| Other participants | The Top of Denmark A/S Logimatic Software A/S The Skagen Odde Nature Centre Eagle World The Tourist Office of Skage Skagen Museum |
| Theme | Art and Culture |
| Keywords | Portals |
| Project start | 01 April 2002 |
| Project end | 31 December 2003 |
| Description | The general aim of the project is to offer Citizens, enterprises and touists of North Denmark an opportunity to experience art and nature, the existence of which they might even not be aware of. This leads to two equally important results: The target group will find a greater wealth of experiences, and the providers of art and nature experiences will gain a greater number of visitors. The Art and Nature project should: Provide an overview of art and nature to be experienced in North Denmark Act as a facilitator of art and nature experiences using new media like TV, Interactive Video, Internet and DVD Detect new ways to reach the target groups, eg. via the Internet TV, regional TV, internal TV at hotels Develop new digital facilities as an offer for schools and educational institutions Act as a platform of collaboration for the tourist industry Bring art and nature closer to people in their everyday lives What makes Art and Nature special is the presentation focusing on the users' immediate situation and field of interest. The project is developing new ways of presentation and their media and integrates them in a way that allows the user to access the presentation at all times, whether the need arises in the home, at school, at work, or during a holiday in North Denmark. During the project period ending December 31, 2003, the Art and Nature project will employ 4-6 persons. Once in daily operation it will employ 2-4 persons directly, however, a significant derived effect will be brought about due to a rising use of the art and nature featured by the region. The Art and Nature project has a total budget of DKK 5.6 Mill. Fundings from the Digital North Denmark amounts to DKK 1.5 Mill. In charge of the project: John Christensen, Dafolo Marketing Project Executive: Hans Sejlund, Dafolo Marketing Project managers: Henrik Steen Nielsen and Bjarne Andersen, Logimatic |
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